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You forgot to put McDonald's vs. Burger King in the list.
Unfortunately the poll is limited to 10 options. I don't consider McDonald's vs. Burger King as big as many of these others, plus it is really more of a three way competition since there is also Wendy's.
If I could have included more options, I would have added Nike vs. Adidas, as well as FedEx vs. UPS (USPS doesn't count since they are a government agency).
I wouldn't consider Wendy's as a contender here. I think they're more like what RC cola is to Coke and Pepsi. Or like DHL is to FedEx and UPS.